In the Digital Market

FullSizeRender_1On Friday, June 16, 2017, Design 446 attended the First Annual New Jersey Digital Marketing Conference hosted by SEMgeeks at the Beach House Brewery in Belmar, NJ.

We learned that on average people check their phones 150x/day, the future of marketing is heading into the world of augmented reality and soon, Google Maps will add company logos to their “pings” to accommodate branding from Mr. Carmin Haynes, Agency Account Strategist of Google Marketing Solutions.

Patrick Stokes, a native of Spring Lake, NJ, and Senior VP of Product Management for Salesforce illustrated that there is a need for a customer journey – a connected experience and stressed that you shouldn’t be using the same content across your social channels.

After breaking for lunch provided by Jersey Mike’s, Alexandra Cameron, VP ofFullSizeRender_2 Strategic Partnerships for iHeartMedia said, “You literally have stories flying at you…you have to be really compelling to get your story out there now.” Alex encouraged audience participation and focused on a problem that the Northstar Lottery was having collecting footage of winners in the stores receiving their tickets.

To wrap up the conference, another Spring Lake native, Alex Faherty, founder, and CEO of Faherty Brand (along with his twin brother), used a personal story-telling of his 4-year-old company’s experience with digital media to relate a small business success story. His panel/Q & A session was a personal look into how a local brand started with a website and is now and international, celebrity/driven brand with a strong digital presence that still remains true to its original NJ family roots.

In talking to the attendees, we got a sense that everyone was very excited to have a conference experience so close to the “Silicon Shore” and our Jersey home!

Can you find the Design446 logo?!

Can you find the Design446 logo?!

A Day on the Green

For the past several years, Design 446 volunteers at the Annual Ocean County YMCA Golf Outing at Green YMCAGolfOuting_AnnMarie&AnneVeltoKraljicBriar Oceanaire Country Club. This year was no exception! On Monday, June 5, 2017 Ann Marie and Lauren took to Hole 15 and were able to start their week for a wonderful cause surrounded by friends from the surrounding community working for a wonderful cause – helping to raise funds and awareness for the health and well-being of children and families!YMCAGolfOuting2

The Ocean County YMCA is in line with the mission of the Y and dedicated to improving the nation’s health and well-being in communities across the nation. They bring families closer together, encourage good health and foster connections through fitness, sports, fun and shared interests. As a result, millions of youth, adults and families receive the support, guidance and resources need to achieve greater health and well-being for their spirit, mind and body.  

YMCAGolfOuting1

The Faces of Design 446

As we celebrate our 40th year, we wanted to give you – our friends, clients & supporters – a chance to connect with the faces behind Design 446. Equal parts funny and serious, this is a peek inside agency life at Design 446.

Our ability to deliver beautiful brand experiences across a wide array of media begins and ends with our innovative staff. So check out the video to learn more about our team and how we give life to seven unique departments through our holistic approach to design. Without further ado, here are the unique, talented, savvy and amusing faces of Design 446!