Design 446 unveils #BetterTogether initiative

Design 446 recently announced its newest initiative called #BetterTogether. The #BetterTogether initiative invites local businesses in the area to partner with their favorite nonprofit organization to help further its cause through a gift of time, finances, skills or talents. The initiative was formally unveiled during the Greater Toms River Chamber of Commerce’s 55th Annual Awards Reception where Design 446 was honored as Business Partner of the Year.

 

Pictured: Tom Villane, President of Design 446, and Ann Marie Baker, Vice President of Design 446, at the GTRCC’s 55th Annual Awards Reception.

Pictured: Tom Villane, President of Design 446, and Ann Marie Baker, Vice President of Design 446, at the GTRCC’s 55th Annual Awards Reception.

Design 446, a full-service Manasquan-based marketing firm celebrating its 45th year in business, used its acceptance speech as a platform to challenge the for-profit businesses in the room to partner with a GTRCC nonprofit member. “There is nothing in the business world today that provides as many benefits as partnering with a local nonprofit organization when the focus is on the greater good,” said Tom Villane, President of Design 446. “With forces aligned, we have the power and promise to achieve far greater impact than any one organization could ever generate on its own.”

 

Ann Marie Baker, Vice President of Design 446, notes that as business leaders, there is a unique opportunity to become cause-driven leaders. “But some of us eventually face what is referred to as charity fatigue,” she added. “Another event, another cause to support. But we must change our mindset. By replacing need with empathy, our obligations will never be viewed the same again.”

 

Looking to the future, Design 446 encourages change through social responsibility and strong community involvement. “Together, we can strengthen the community and make a positive impact in the lives of those around us,” said Villane. “And there is no greater gift than that.”

 

About Design 446

Design 446 is a full-service marketing firm based in Manasquan, NJ. Since 1974, the Monmouth County agency has offered a full spectrum of services with a specialty in brand identity for clients throughout the United States. Design 446 is the premiere choice in providing engaging sales environments and interior merchandising, eye-catching signage, out-of-the-box advertising and advanced marketing outreach initiatives to targeted demographics. The firm also offers public relations and social media services, as well as compelling creative through graphic design, interactive presentations, video and web development. For more information, please visit design446.com.

Design 446 recently unveiled the #BetterTogether initiative.

Design 446 recently unveiled the #BetterTogether initiative.

Design 446 clients honored at SBACNJ event

The marketing firm and longtime SBACNJ Associate member attended ‘A Night of Honor’ on September 12 at Jumping Brook Country Club in Neptune.

MANASQUAN, NJ – Design 446, a full-service marketing firm based in Manasquan, NJ and longtime SBACNJ member attended the association’s annual awards banquet on September 12 at Jumping Brook Country Club in Neptune. The highly anticipated event honors various SBACNJ members who have worked tirelessly to ensure the longevity of the association. Design 446 longtime clients’ American Properties, K. Hovnanian® Homes, Pr1ma Corporation and Pulte Group were

The SBACNJ award winners at “A Night of Honor”, held on September 12.

The SBACNJ award winners at “A Night of Honor”, held on September 12.

among the honorees that night.

“It is such a privilege to have cultivated such strong relationships with these clients through the years,” said Ann Marie Baker, Vice President of Design 446. “We all share similar goals that are based on effective communication, transparency, mutual trust, ethical responsibility and innovative solutions. So, today, we applaud American Properties, K. Hovnanian® Homes, Pr1ma Corporation and Pulte Group as each company consistently reaches above and beyond the status quo to positively represent both the building industry and the association, as well as the entire community around us. Congratulations to all.”

American Properties Realty, Inc. received the prestigious 2017 Builders Engaging Associate Member (B.E.A.M.)Award, a symbol of respect to the

Ann Marie Baker and Randy Csik of American Properties Realty, Inc.

Ann Marie Baker and Randy Csik of American Properties Realty, Inc.

Builder member who best exemplifies the significant teamwork of Builder and Associate members doing business together. Randy Csik, President of American Properties Realty, Inc., accepted the award. Csik is one of the most well-known figures in the development industry, and, under his direction, American Properties has partnered with over 40 SBACNJ Associate members and has expanded into various industries including brokerage and consulting.

Arvo Prima of Prima Corporation was honored with the Community Service Award for giving his time, dedication and service to HOPE Sheds Light, Inc. Prima is one of three co-founders of HOPE Sheds Light, and together they started the nonprofit to raise awareness and educate individuals, families and the community about the impact of addiction. Ann Marie Baker, who also serves as HOPE Sheds Light Board Member, says, “Design 446 helped brand and launch HOPE Sheds Light in 2013 and we are privileged to see firsthand the difference that the entire HOPE Sheds Light team has made to bring hope to the community.”

Ann Marie Baker, Kristjan Prima, Tom Villane and Arvo Prima

Ann Marie Baker, Kristjan Prima, Tom Villane and Arvo Prima

Corey Wescoe of Pulte Homes received the Builder Continuous Service Award for performing a series of activities representative of outstanding achievement over a five-year period. Wescoe is a Past President and Life Director of Shore Builders and the current Vice-President of the New Jersey Builders Association. The award-winner is currently spearheading the committee that is transforming the Atlantic Builders Convention for 2019.

Corey Wescoe (center) of Pulte Homes

Corey Wescoe (center) of Pulte Homes

 

John Cummings of K. Hovnanian® Homes received the Builder Hall of Fame Award for giving 10 years of quality service to the SBACNJ. Cummings is also a Past President and Life Director of the Shore Builders Association. During his presidency, Cummings launched the Young Professionals Committee and has continued to promote and mentor its members.

Design 446 President Tom Villane says the core of what makes Design 446 so successful is its unwavering desire to better service clients using cutting edge technology, ever-improving results and a customer-centric culture. “We are not your average agency,” Villane continues. “We don’t just build great brands, we connect them. Just ask American Properties, K. Hovnanian® Homes, Pr1ma Corporation and Pulte Homes.”

 

John Cummings (center) of K. Hovnanian® Homes

John Cummings (center) of K. Hovnanian® Homes

About Design 446

Design 446 is a full-service marketing firm based in Manasquan, NJ. The firm creates sales environments, signage and brand development, in addition to interactive presentations, digital/traditional advertising, website development, e-marketing, social media/public relations, graphic design, on-site printing, interior merchandising and installation. For more information about Design 446, please visit design446.com.

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Roadmap to your Digital Identity

Think about what a user is going to type. – Matt Cutts, Google

Tactics without strategy is the noise before defeat. SunTzu

You may feel “digital marketing” is just not for you. Your business is doing just fine and you believe you can increase your revenue without investing the time, energy or finances in your digital profile or available marketing strategies.  But what you may not realize is that you are losing a significant amount of clients who are searching for your specific services online. This means your competition is gaining the upper hand and reaping the benefits (and profits) that could be yours.

Establishing a digital identity may not be as difficult as you think. It all starts with a vision and a plan. The goal is simple. Outperform your competition and give your clients something that your rivals don’t.

To develop a successful digital strategy, you must first take some time to really think about your brand and evaluate your business needs by understanding who your clients are and what they require from you. Once you identify your cause, you are ready to make some strides in the digital world. Here are some steps to guide you along the way. Continue reading “Roadmap to your Digital Identity” »

Sales Environment Design Trends: Trading Spaces for Experiences

If walls could talk what would they say?

Waters Edge-photo 13

Out with the old and in with the amazing. Gone are the days when typical Sales Environments offered bulky furniture, several mounted floor plans on pedestals, overwhelming wall displays and muted, confined spaces. Imagine a sales office experience where clean lines carve through chic, open spaces and state-of-the-art technology is complimented by streamlined furniture, which becomes the cornerstone of the experience. Continue reading “Sales Environment Design Trends: Trading Spaces for Experiences” »